BUMED ACADEMY Finding Customers from the Exhibitions

On 23/05/2023
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On Thursday, May 23, 2023, between 14:00-17:00 with the participation of 5 different company managers, we held BUMED ACADEMY Finding Customers from the Exhibitions in Zoom environment.

Managers of different companies from the veterinary, cosmetics, hardware, e-mail marketing and fair organization sectors participated in BUMED ACADEMY Finding Customers from the Exhibitions In the training given by our trainer Mehmet Dükkancı, who is also a graduate of Boğaziçi University, topics such as how to prepare before the fair, how to work during the days of the fair and after the fair were discussed in order to make quality business meetings with 256 visitors and to find prospective customers among them to place orders, sell and export.

How Many Customers Are We Willing to Host at Our Fair Stand?

We started the “BUMED ACADEMY Finding Customers from the Exhibitions” with the basic question:

With a budget of €40,000, how many people are we willing to host at our stand in a 20 m2 area? Two of them, like the old-timers say? The 20 recommended by international research? Do these figures seem low to you too? Are we willing to spend €20,000 or €2,000 per person for the visitors you will welcome at the booth?

Is it possible to accommodate 256 quality visitors?

Is it possible not to collect 256 business cards, but to make 256 valuable business meetings at the fair?

Is it possible to take orders at the fair?

Is it possible to make sales and sign contracts at the fair?

How to Find Customers at the Fair?

Our Trainer Mehmet Dükkancı In the beginin of the training Mehmet Dükkancı told the exhibitors that it is essential to set concrete goals. Then he mentioned that in order to find potential customers from exhibiting, the exhibitors has to be carefull with the team, the budget, the stand, pre-show marketing, hosting correctly the visitors, and post show follow up.

Didn’t find any customers at the last fair you attended?

Didn’t you find any customers at the last fair you attended? You didn’t get an order? Couldn’t you sell, export? Out of the hundreds of business cards you collected at the fair, couldn’t you find a customer who placed an order after the fair?

You collected a lot of business cards, but no one ordered one? Are you disappointed?

Are you sure you prepared for the fair right?

Did you have the right presence at the fair to get orders and find customers?

Was the target audience you hosted at the fair not the right one?

Did you only host trick-or-treaters and leaflet collectors?

How can we not leave it to chance, how can we host the right target audience, the prospective customers who can place orders at the fair?

How can we draw attention?

You can find answers to dozens of questions you may have in our trainings.

We invite you to one of the training programs suitable for you.

Training on Finding Customers from Exhibiting

On Wednesday, March 27, 2024 , between 09:30 and 13:00, interested company executives from all regions of Turkey will be able to attend Zoom we are organizing the Training on Finding Customers from Exhibiting. We are waiting for company managers who want to learn how they can find customers at the fair.

🗓 Wednesday, March 27, 2024
🕑 09:30 – 13:00
💻 Online

Content and Application Form for the Training on Finding Customers from Exhibiting

Customized Training on Finding Customers from Exhibiting at your office

We are organizing half day or full day customized trainings for the companies that are inviting as at their offices

We listen to your purpose, intentions, wishes and goals of exhibiting at the exhibitions. We check your products, sectors and customer profile. Then we review the goals together, redefine them if necessary, and explain at length how to prepare for the exhibition specifically for you in order to achieve these goals.

We are reviewing your scenario at your booth. We are finding the correct answers to the question of “who will work at the booth?”. We are talking about how to behave at the fair. We talk about how your meeting should be. We discover what we need to do to have lots of guests. We plan how we need to work to be so busy that there is no time to look at the phone, tablet and computer.

The best thing is that we are planning all these activities to get orders, to make sales and to export on the occasion of the fair.

In order to host plenty of visitors at your booth at the fair you will attend and to find customers among them from whom you can take orders and make sales and exports, you should prepare a special training addressed to your company managers, special for your company. Training on Finding Customers at Exhibitions shall we organize it?